Any SEO strategy must be built around tracking positions of key search phrases from groups like branded, root, vanity, competitive, high traffic, high converters, and so on. SERP Tracker Tools

In major E-Commerce Analytics news today, Microsoft is announcing that its Clarity app – inside its Bing Webmaster Tools (aka Bing Search Console) is now available for Mobile Apps and

Introduction to SEO Strategic Thinking Over the past 24 years, I’ve come across different thoughts about SEO Strategies. While I thought this would be pretty straightforward to write about, I

You’re only as good as your last performance. NYC is all about big brands, big corporations, and big personalities. NY is used to being the center of the Universe –

In an e-mail update today, the Google Analytics team announced that as part of its operation to sunset Google Universal Analytics (GUA), it will provide an automatic migration (UA →

An Introduction to Keyword Research Keyword research crops up commonly on SEO and content forums and is one of the most misunderstood and worst-measured but critical parts of SEO. The

Cybersecurity teams are usually very IT literate, well educated, and used to self-educating – it comes with the territory. Cybersecurity systems, by their nature, are critical to organizations and this

This is a question that comes up frequently – in meetings, at events, and on online forums, like Reddit. I’ve written this answer a hundred times and this is from

Bing, the often misaligned search engine, has a pretty comprehensive Webmaster Tools suite – feature matching Google’s Search Console almost 1:1 while also having some pretty cool free SEO tools