An SEO consultant is someone who provides bespoke Search Engine Optimization strategies to help their clients gain ground in Google organic search, grow their web traffic and subsequently increase their web leads and revenue. A good SEO consultant should be an expert at understanding how Google crawls, indexes, and ranks websites, and be proficient in using SEO tools like Search Console, Analytics, and Search Engine Rank Reporting tools.
How do you select an SEO Consultant?
We have two guides Thoughts on hiring an SEO Expert and How do you pick an SEO Expert? with some background reading from our answers in Reddit, Quora and other forums about how to pick the best/right SEO Consultant for your marketing strategy.