Blog Posts

EEAT is a Google concept. Its been recycled as an SEO myth because GEO agencies know that Brand and Content Marketers are highly susceptible to it. Unfortunately, LLMs do not use E‑E‑A‑T, and treating E‑E‑A‑T as a ranking factor or something that can be detected for completely misunderstands how these

Sitemaps are just a document that tells you % of pages you THINK you published are indexed, that’s all. The XML sitemap does very little. This comes from building up Google more that what it is – as Gary Ylles keeps pointing out – its incredibly basic. Myth 1: Sitemaps