Bing AI Performance Dashboard for Prompt, QFO and Grounding Keyword Research

The Bing AI Performance Dashboard is a free tool inside Bing Webmaster Tools, launched on February 10, 2026. Here’s what it shows you:

AI Search Keyword Data

  • Total Citations — how many times your pages were referenced as a source in AI-generated answers across Microsoft Copilot, Bing AI summaries, and partner integrations
  • Average Cited Pages — the daily average number of unique URLs from your site that get cited, showing whether your whole site or just a few pages are being picked up
  • Grounding Queries — the actual user questions or prompts that caused the AI to cite your content (think of it like the “queries” report in Google Search Console, but for AI answers)
  • Page-Level Citations — which specific URLs on your site are cited most frequently
  • Visibility Trends — a timeline showing how your citation activity rises or falls over time

What makes it useful:

It’s the first major platform to offer native AI citation analytics, moving the discipline from estimated visibility based on simulated prompts to verified citation counts from the platform itself.

Google includes AI Overviews data in Search Console but doesn’t offer a dedicated citation-style report or URL-level counts. Bing’s dashboard goes further — it tracks which pages get cited, how often, and what phrases triggered the citation.

AI Data Sources

It doesn’t show whether users actually clicked through from those citations to your website — only citation frequency. And it only covers Bing and Copilot, which represents a fraction of AI search traffic — 87.4% of AI referrals reportedly come from ChatGPT. So it’s a useful starting point, but not the full picture.

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