Blog Posts

Google Just Told You How to Win in AI Search. Most People Will Ignore It. Google published an official guide on how to rank in AI Overviews and AI Mode. It’s one of the most honest things they’ve put out in years. And the SEO industry is already finding ways

This is one of the most common questions I get from clients and readers: “How often does Google crawl my website?” The honest answer is: It depends. There is no fixed schedule. Google doesn’t crawl every site on a weekly or monthly timetable. Crawling frequency varies dramatically from site to

I’ve been saying for a while that GEO isn’t some revolutionary new discipline that replaces SEO. The industry keeps trying to make it one. New acronyms, new gurus, new tools promising AI visibility like it’s a separate game you need to learn from scratch. It’s not. But something significant did

GEO tools aren’t a new channel. They’re just where serious SEO budgets are going now that the UI is an AI answer box instead of ten blue links. GEO tools are eating the SEO budget (and that’s fine) For years, SEO budgets were boringly predictable: a bit on tools, a

Free GEO Platforms Bing AI Performance Report Google Search Console GEO Search Console  

You came here looking for EEAT SEO experts. I want to tell you why that’s the wrong thing to look for — and what you should be doing instead. Maybe you’re a business owner who was sold an EEAT audit or an “EEAT content strategy” and you’re wondering if it

  🔥 Reddit Is Breaking the Internet — And Most Brands Have No Idea 💣 Your brand is on Reddit right now. Whether you put it there or not. And that Reddit thread from 3 years ago? 👀 It’s still ranking on Google. Still shaping how people see you. Still

You do not have to choose between SEO and GEO strategies for your website – you need a foundation of classic SEO and a deliberate GEO layer on top, because Google’s SERPs and AI answers now run in parallel instead of one replacing the other. Why This Question Exists Now