A featured snippet (aka as Position 0) is an expanded organic position that appears above the FAQ/Knowledge panel and all other organic search results in Google. It is a vaulted and highly prized position and as close to Google Ads with a much bigger footprint (Ad Size) than most Google Ads or Organic Results.
How do you get a Featured Snippet?
Featured Snippets are reserved for the very best answers to questions – usually brief content or sections identifiable within an article work best
What Click-Through-Rate (CTR) does a Featured Snippet get?
Featured Snippets see up to 8% of all clicks – which is a significant % when compared with Google Ads that fall below position 1.
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